{"id":156485,"date":"2025-06-09T14:02:13","date_gmt":"2025-06-09T18:02:13","guid":{"rendered":"https:\/\/branding.proulxweb5.com\/?post_type=portfolio&p=156485"},"modified":"2025-06-09T14:12:30","modified_gmt":"2025-06-09T18:12:30","slug":"ecole-lucien-guilbault","status":"publish","type":"portfolio","link":"https:\/\/branding.proulxweb5.com\/index.php\/portfolio\/ecole-lucien-guilbault\/","title":{"rendered":"\u00c9cole Lucien-Guilbault"},"content":{"rendered":"

[vc_row row_height_percent=\u00a0\u00bb100″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb5″ bottom_padding=\u00a0\u00bb5″ back_color=\u00a0\u00bbcolor-nhtu\u00a0\u00bb back_image=\u00a0\u00bb11295″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ content_parallax=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb172755″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column column_width_percent=\u00a0\u00bb100″ position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb2″ style=\u00a0\u00bbdark\u00a0\u00bb font_family=\u00a0\u00bbfont-136269″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb350688″][vc_custom_heading heading_semantic=\u00a0\u00bbh1″ text_font=\u00a0\u00bbfont-955596″ text_size=\u00a0\u00bbfontsize-338686″ uncode_shortcode_id=\u00a0\u00bb156311″]\u00c9cole Lucien-Guilbault[\/vc_custom_heading][uncode_portfolio_details inline=\u00a0\u00bbyes\u00a0\u00bb][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb5″ top_padding=\u00a0\u00bb5″ bottom_padding=\u00a0\u00bb5″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ top_divider=\u00a0\u00bbswoosh\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb691380″][vc_column column_width_percent=\u00a0\u00bb100″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb560013″][vc_custom_heading text_font=\u00a0\u00bbfont-955596″ text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb206661″ text_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb text_color_solid=\u00a0\u00bb#212121″]Description d\u00e9taill\u00e9e du projet. Cette section doit expliquer les objectifs, le contexte, les besoins sp\u00e9cifiques ainsi que les r\u00e9sultats attendus. Une bonne description permettra de mieux comprendre l’envergure et les particularit\u00e9s du projet.[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb75″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ equal_height=\u00a0\u00bbyes\u00a0\u00bb gutter_size=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ back_image=\u00a0\u00bb2286″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb0″ zoom_width=\u00a0\u00bb0″ zoom_height=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ mobile_height=\u00a0\u00bb380″ uncode_shortcode_id=\u00a0\u00bb218547″][\/vc_column][vc_column column_width_use_pixel=\u00a0\u00bbyes\u00a0\u00bb position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb gutter_size=\u00a0\u00bb3″ override_padding=\u00a0\u00bbyes\u00a0\u00bb column_padding=\u00a0\u00bb5″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ align_mobile=\u00a0\u00bbalign_center_mobile\u00a0\u00bb mobile_width=\u00a0\u00bb0″ zoom_width=\u00a0\u00bb0″ zoom_height=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb154732″ back_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb back_color_solid=\u00a0\u00bb#f8f8fa\u00a0\u00bb column_width_pixel=\u00a0\u00bb400″][vc_custom_heading heading_semantic=\u00a0\u00bbh6″ text_font=\u00a0\u00bbfont-955596″ text_size=\u00a0\u00bbh4″ text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb122292″ text_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb text_color_solid=\u00a0\u00bb#212121″]La strat\u00e9gie mise en place repose sur une approche centr\u00e9e sur l\u2019utilisateur, combinant une analyse des besoins, une communication cibl\u00e9e et des actions concr\u00e8tes pour maximiser l\u2019engagement et l\u2019impact du projet.[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb75″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ equal_height=\u00a0\u00bbyes\u00a0\u00bb gutter_size=\u00a0\u00bb0″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ inverted_device_order=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb125116″][vc_column column_width_use_pixel=\u00a0\u00bbyes\u00a0\u00bb position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb gutter_size=\u00a0\u00bb3″ override_padding=\u00a0\u00bbyes\u00a0\u00bb column_padding=\u00a0\u00bb5″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ align_mobile=\u00a0\u00bbalign_center_mobile\u00a0\u00bb mobile_width=\u00a0\u00bb0″ zoom_width=\u00a0\u00bb0″ zoom_height=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb111447″ back_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb back_color_solid=\u00a0\u00bb#f8f8fa\u00a0\u00bb column_width_pixel=\u00a0\u00bb400″][vc_custom_heading heading_semantic=\u00a0\u00bbh6″ text_font=\u00a0\u00bbfont-955596″ text_size=\u00a0\u00bbh4″ text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb672573″ text_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb text_color_solid=\u00a0\u00bb#212121″]L\u2019insight du projet repose sur une compr\u00e9hension approfondie des besoins r\u00e9els de la cible. Il s\u2019agit de d\u00e9passer les solutions g\u00e9n\u00e9riques en misant sur une approche humaine, personnalis\u00e9e et \u00e9volutive, fond\u00e9e sur l\u2019observation, l\u2019\u00e9coute et l\u2019adaptation continue.[\/vc_custom_heading][\/vc_column][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ back_image=\u00a0\u00bb11298″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb4″ mobile_width=\u00a0\u00bb0″ zoom_width=\u00a0\u00bb0″ zoom_height=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ mobile_height=\u00a0\u00bb380″ uncode_shortcode_id=\u00a0\u00bb637963″][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb75″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ 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zoom_width=\u00a0\u00bb0″ zoom_height=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb154732″ back_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb back_color_solid=\u00a0\u00bb#f8f8fa\u00a0\u00bb column_width_pixel=\u00a0\u00bb400″][vc_custom_heading heading_semantic=\u00a0\u00bbh6″ text_font=\u00a0\u00bbfont-955596″ text_size=\u00a0\u00bbh4″ text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb122292″ text_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb text_color_solid=\u00a0\u00bb#212121″]La strat\u00e9gie mise en place repose sur une approche centr\u00e9e sur l\u2019utilisateur, combinant une analyse des besoins, une communication cibl\u00e9e et des actions concr\u00e8tes pour maximiser l\u2019engagement et l\u2019impact du projet.[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb100″ overlay_alpha=\u00a0\u00bb50″ equal_height=\u00a0\u00bbyes\u00a0\u00bb 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align_mobile=\u00a0\u00bbalign_center_mobile\u00a0\u00bb mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb754351″][vc_custom_heading text_font=\u00a0\u00bbfont-955596″ text_height=\u00a0\u00bbfontheight-357766″ uncode_shortcode_id=\u00a0\u00bb198340″ text_color_type=\u00a0\u00bbuncode-solid\u00a0\u00bb text_color_solid=\u00a0\u00bb#212121″]R\u00e9sultats[\/vc_custom_heading][vc_row_inner row_inner_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb4″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb632177″ limit_content=\u00a0\u00bb\u00a0\u00bb][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb146423″][vc_column_text uncode_shortcode_id=\u00a0\u00bb189672″]Dans cette section, il faut pr\u00e9senter les r\u00e9sultats obtenus \u00e0 la suite du projet. Il peut s\u2019agir d\u2019indicateurs de performance, de retomb\u00e9es concr\u00e8tes, de transformations observ\u00e9es ou de b\u00e9n\u00e9fices pour la cible. Les r\u00e9sultats permettent d\u2019\u00e9valuer l\u2019efficacit\u00e9 des actions mises en place et de d\u00e9montrer l\u2019impact global du projet.<\/p>\n

Au-del\u00e0 des chiffres, le projet a permis d\u2019am\u00e9liorer la perception de la marque aupr\u00e8s de la client\u00e8le cible. Les retours positifs r\u00e9colt\u00e9s t\u00e9moignent d\u2019une meilleure compr\u00e9hension des besoins des usagers, d\u2019une relation plus authentique avec l\u2019audience et d\u2019un positionnement plus coh\u00e9rent. Ces effets renforcent la cr\u00e9dibilit\u00e9 et la valeur per\u00e7ue du projet.<\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb453961″][vc_column_text uncode_shortcode_id=\u00a0\u00bb163694″]<\/p>\n

Le projet a \u00e9galement eu des effets b\u00e9n\u00e9fiques \u00e0 l\u2019interne. Il a favoris\u00e9 une meilleure collaboration entre les \u00e9quipes, clarifi\u00e9 les r\u00f4les et renforc\u00e9 l\u2019adh\u00e9sion aux objectifs globaux. Les membres de l\u2019organisation ont rapport\u00e9 un sentiment de mobilisation accru, un gain d\u2019efficacit\u00e9 dans les processus et une plus grande fiert\u00e9 \u00e0 contribuer \u00e0 l\u2019initiative.<\/p>\n

Les r\u00e9sultats obtenus ont permis d\u2019identifier les leviers les plus performants et de mieux comprendre les attentes du public cible. Ces apprentissages serviront \u00e0 orienter les actions futures et \u00e0 optimiser les prochaines phases du projet. En somme, le projet pose des bases solides pour des initiatives \u00e0 venir encore plus structur\u00e9es et porteuses.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=\u00a0\u00bb100″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb556052″][vc_button size=\u00a0\u00bblink\u00a0\u00bb btn_link_size=\u00a0\u00bbh4″ btn_link_hover=\u00a0\u00bbbtn-hover-accent\u00a0\u00bb btn_link_underline=\u00a0\u00bbbtn-underline-out\u00a0\u00bb custom_typo=\u00a0\u00bbyes\u00a0\u00bb font_family=\u00a0\u00bbfont-955596″ font_weight=\u00a0\u00bb600″ css_animation=\u00a0\u00bbbottom-t-top\u00a0\u00bb animation_speed=\u00a0\u00bb1000″ animation_delay=\u00a0\u00bb500″ link=\u00a0\u00bburl:%2Findex.php%2F%23balise-formulaire-contact\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb132893″]Ce projet vous int\u00e9resse?[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb3″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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